How I Do My Brows

Brows frame the whole face. These are the pencils, powder and tools I actually reach for, and what each one does best.

Bridget and her brows

My brows get different help on different days. Some mornings it's a quick pencil with a spoolie to fill, shape and soften. Other days it's powder for a fuller, natural-looking finish. When I want fuller brows that outlast any pencil, henna tint is my answer.

I'm in my 40s, and I love that one of my picks was designed for mature skin. It fills, defines and sets in one step, no juggling three products. Brows can be simple. These are the tools that keep mine that way.

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You Asked, I Answered

What's the best product for sparse and thinning brows?

I use the Laura Geller Sculpt-n-Stay. It's a waterproof brow pencil and gel, and it fills in any gaps you have in your brows without looking drawn on. The waterproof gel holds the look all day. It's a two for one. Shop Sculpt-n-Stay →

Pencil, powder or gel: what should a beginner start with?

I would say start with a powder. My favorite is the Anastasia Beverly Hills dual-shade Fill and Define powder. Just make sure to get a good eyebrow brush and spoolie. The dual shade customizes your color, and it's a buildable formula that blends so easy a beginner can use it. Shop the powder duo →

How do you keep brows from looking too dark or drawn on?

I use the Goof Proof brow pencil by Benefit, Shop Goof Proof → or Anastasia's Brow Definer pencil. Shop the Brow Definer → Both are good choices for natural looking brows that stay all day.

Laura Geller Sculpt-n-Stay 2-in-1 Eyebrow Pencil and Gel

"My pick for mature skin: fill, define and set in one step."

Why I like it:

Designed for women 40 and up, Sculpt-n-Stay's 2-in-1 formula fills, defines, and sets in one effortless step. No multiple products needed. Just naturally full, sculpted brows all day.

Anastasia Beverly Hills Brow Definer

"The triangle tip gives me professional precision."

Why I like it:

This easy-to-use brow definer features a unique triangular tip with three edge sizes, allowing complete control to outline, shape, and define brows. The balance of wax and rich pigment ensures effortless application, smooth blending, and no skipping or dragging. Buildable coverage for everything from sparse to full brows with long-lasting wear.

Benefit Goof Proof Brow Pencil

"The name says it: the hardest brow pencil to mess up."

Why I like it:

Super easy brow-filling and shaping pencil with all of these benefits: longwear, waterproof, smudge-proof, buildable, natural finish.

Anastasia Beverly Hills Brow Powder Duo

"Two shades for a perfect match and a natural ombre."

Why I like it:

Each compact features two shades to help you achieve the perfect brow color match and create a natural-looking ombre effect. Fine-milled, high-pigment powder offers buildable intensity, from soft and natural to bold and defined. It blends seamlessly for a smudge-proof finish, and the compact includes a large mirror for touch-ups anywhere.

MENELA Light Brown Henna Brow Kit

"My henna tint for fuller-looking brows at home."

Why I like it:

The MENELA Light Brown Henna Powder Kit is designed for convenient preparation at home or in professional settings. Made with Lawsonia inermis and formulated without ammonia, this plant-based henna offers a simple option for a vegan routine.

Laura Geller Bravo Brows Soft Pencil + Brush

"My everyday brow pencil, two tools in one."

Why I like it:

This waterproof brow pencil with brush is perfect with two brow tools in one. The soft pencil side expertly fills and tints eyebrows, while the spoolie comb shapes and softens. The pillowy-soft wax is expertly crafted with just the right amount of pigment for a natural finish, blended with soft waxes for smooth, easy glide.

Revlon Expert Slant Tip Tweezers

"My budget-friendly tweezers that grab every hair."

Why I like it:

Perfectly aligned slant tips ensure accurate tweezing. They safely remove unwanted hairs with precision, gripping even the tiniest hairs, and provide the right amount of tension as you tweeze. Made from high-quality stainless steel and easy to clean.

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